August 2002

A FOCUS COMMENT:

“When Just Do It . . . Is Not Enough”

Personal choice … understanding what really matters to you … recognizing the options in your life … allocating your energies to support your value system … creating life balance. The fallout from a workplace in constant flux means individuals are recognizing the importance of “getting a life.” The result for organizations can be employees who are empowered in their own lives and committed to success in their professional lives.

One of the biggest challenges we face in executive coaching or career transition is that people can’t identify accomplishments in their careers. They don’t know their story. When we ask them about their jobs, they start listing the where’s and when’s, but they have no perspective on the why’s or how’s, or the impact they had on the company.

In today’s competitive marketplace, companies can’t afford to have an employee who is “just doing my job.”

Job satisfaction that emphasizes only compensation, work hours, and job descriptions is an anachronism. Companies need to have people who are committed to the success of the organization and the best way to ensure that commitment is to help them relate it to their own personal/professional goals.

We are currently using and offering an assessment instrument we believe can be a major factor for companies and individuals working together to meet the demanding goals of a post 9/11 society.

The Employee Relationship Report® is a survey that gives an organization’s leaders important feedback on how committed employees are to the company. As one company president said, “My staff thinks I don’t have time to mess with this. I don’t have time not to.”

The world of work is changing. The old world was simple. There were rules, which most of us knew and most of us followed, most of the time. The new world is complex. People entering the workforce today will be likely to change careers several times. Instead of climbing the corporate ladder, they’ll own and manage their own careers. In the old corporate world, people were cogs in the industrial wheel; in the new world of work, they are valued as intellectual resources, and recognized as partners.

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                                  Phone:  952.525.1475            
            
Email:  E-Talent@oipartners.net